.site-header .concept-nav{gap:8px;margin-left:auto;margin-right:28px}
.concept-nav button{display:flex;gap:10px;align-items:center;padding:9px 14px;border:1px solid transparent;font-size:13px;font-weight:600;white-space:nowrap}
.concept-nav button span{font-weight:400;color:var(--muted)}
.concept-nav button[aria-current]{background:var(--olive-dark);color:var(--paper)}
.concept-nav button[aria-current] span{color:inherit}
.concept-nav button:hover{border-color:var(--olive-dark)}
.proposal-name{display:block;margin-top:17px}
.proposal-name>span{display:block;color:var(--olive-dark);font-weight:600;font-size:13px;text-transform:uppercase;letter-spacing:.08em;margin-bottom:8px}
.concept-label{display:inline-block;padding:7px 14px;background:var(--olive-dark);color:var(--paper);font-size:15px;font-weight:600;letter-spacing:.08em;text-transform:uppercase;margin-bottom:22px}
.plain-copy .concept-title{font-size:clamp(46px,4.4vw,72px);line-height:1.03;margin-bottom:20px}
.plain-copy .concept-summary{font-family:var(--serif);font-size:28px;line-height:1.25;margin:0 0 24px;letter-spacing:-.02em}
#chapter-name{font-size:18px}
.activation-layout{display:grid;grid-template-columns:1.65fr 1fr;gap:38px;align-items:center;height:calc(100% - 245px)}
.activation-art{height:100%;min-height:0;background:transparent}
.activation-art img{object-fit:contain}
.activation-steps{list-style:none;padding:0;margin:0}
.activation-steps li{display:grid;grid-template-columns:28px 1fr;gap:14px;border-top:1px solid var(--line);padding:17px 0}
.activation-steps li>span{font-size:12px;color:var(--olive-dark);padding-top:7px}
.activation-steps h3{font-size:28px}
.activation-steps p{font-size:17px;line-height:1.45;margin-top:10px;max-width:35ch}
.activation-connection{border-top:1px solid var(--line);padding-top:17px;margin-top:22px;display:grid;grid-template-columns:.62fr 1.38fr;gap:30px}
.activation-connection strong{font-family:var(--serif);font-size:26px;font-weight:400;line-height:1.3;letter-spacing:-.03em}
.activation-connection p{font-size:17px;line-height:1.45;max-width:80ch}
.activation-slide .v2-note{margin-top:9px}
@media screen and (max-width:1300px) and (min-width:901px){.site-header .concept-nav{margin-right:20px;gap:4px}.concept-nav button{padding:8px 11px;gap:7px;font-size:12px}.site-header nav[aria-label="Presentation controls"]{gap:22px}.plain-copy .concept-title{font-size:53px}.plain-copy .concept-summary{font-size:25px}.plain-copy>p{font-size:18px}.activation-layout{gap:28px;grid-template-columns:1.6fr 1fr}.activation-steps p{font-size:16px}.activation-steps h3{font-size:25px}#chapter-name{font-size:16px}}
@media screen and (max-height:800px) and (min-width:901px){.concept-label{margin-bottom:16px;font-size:13px;padding:6px 12px}.plain-copy .concept-title{font-size:46px;margin-bottom:16px}.plain-copy .concept-summary{font-size:24px;margin-bottom:17px}.plain-copy>p{font-size:17px}.activation-layout{height:calc(100% - 215px)}.activation-steps li{padding:12px 0}.activation-steps h3{font-size:24px}.activation-steps p{font-size:15px;margin-top:8px}.activation-connection{margin-top:17px;padding-top:14px}.activation-connection strong{font-size:23px}.activation-connection p{font-size:15px}.proposal-name>span{font-size:11px;margin-bottom:6px}}
@media screen and (max-width:900px){:root{--header:105px}.site-header{position:relative;align-items:flex-start;padding-top:17px}.site-header .concept-nav{position:absolute;left:var(--gutter);right:var(--gutter);bottom:9px;margin:0;gap:8px;justify-content:flex-start}.concept-nav button{padding:6px 10px;font-size:12px;gap:8px;border-color:var(--line)}.concept-nav button span{font-size:11px}.proposal-name>span{font-size:12px}.concept-label{font-size:13px;margin-bottom:20px}.plain-copy .concept-title{font-size:46px}.plain-copy .concept-summary{font-size:25px;margin-bottom:23px}.activation-layout{grid-template-columns:1fr;gap:20px;height:auto}.activation-art{height:auto;aspect-ratio:1.78}.activation-steps li{padding:18px 0}.activation-steps h3{font-size:27px}.activation-steps p{font-size:17px;max-width:none}.activation-connection{grid-template-columns:1fr;gap:13px;margin-top:18px}.activation-connection strong{font-size:26px}.activation-connection p{font-size:17px}#chapter-name{font-size:10px;line-height:1.35;max-width:165px}.activation-slide .v2-note{margin-top:16px}}
@media print{.concept-label{font-size:12px;padding:6px 11px;margin-bottom:15px}.plain-copy .concept-title{font-size:40px}.plain-copy .concept-summary{font-size:22px}.proposal-name>span{font-size:10px;margin-bottom:6px}.activation-layout{height:355px;grid-template-columns:1.65fr 1fr;gap:25px}.activation-art{height:100%}.activation-steps li{padding:11px 0}.activation-steps h3{font-size:23px}.activation-steps p{font-size:14px}.activation-connection strong{font-size:23px}.activation-connection p{font-size:14px}.activation-connection{margin-top:16px;padding-top:13px}}